FLOME symbolFLOME

FLOME
STUDIO

Brand development
software platform

Build the brand for the business you imagine.

Tell us about your business. FLOME develops the strategy, identity and visual system around it.

See it take form →

01

Tell us about your business

02

We develop your creative direction

03

Your identity takes form

04

Take everything you need to launch

Smart technology.
Human creativity.
Stronger brands.

FLOME / Identity preview

Playdo

Children's Toys

Identity · Packaging · Product · Applications

Playdo children's toy brand identity with logo, palette, packaging, toys and applications

Children's Toys

Playful · Curious · Warm · Thoughtful

A warm, contemporary toy identity built around imagination, tactile play and simple geometric forms.

01 / Children's Toys

Strategy → system → launch

See the business
you imagine
take form.

Whether you're bringing a new idea to life or giving an existing business a new direction, FLOME turns what you imagine into a brand you can see, shape and build on.

From an idea in your head
to an identity you can believe in.

Picture it? Start building.

From business idea
to something real.

A clear brief followed by one continuous generation experience and one complete Brand Profile.

01

Tell us about your business

Answer a short guided brief about your business, audience and personality.

Brief / 2–3 min

→

02

FLOME shapes the strategy

We translate your answers into one focused strategic and creative foundation.

One continuous process

→

03

FLOME builds the identity

One Master Brand Visual establishes a coherent visual system.

No approval step

→

04

FLOME applies the system

The identity is tested through relevant customer touchpoints.

Built together

→

05

Your brand takes form

Review your complete Brand Profile and see the identity working as one system.

Brand Profile

Generation time varies while FLOME develops and checks the complete system.

Create my brand →

One vision.
Built into a complete brand.

Identity

01

Logo system

02

Color

03

Typography

04

Graphic language

05

Applications

06

Guidelines

07

A selection of identities shaped through FLOME.

Different businesses. Different personalities.

Hospitality, professional services, construction, consumer and lifestyle brands—each system follows its own brief, not a fixed house style.

Kinloop Café colorful hospitality identity system

01 / Identity

Kinloop Café

Hospitality / Café / Coffee

Warm · Sociable · Energetic

View →

Kinloop Café

Hospitality / Café / Coffee
Inspect identity ↗

01 / Identity

Kinloop Café

Hospitality / Café / Coffee

Warm · Sociable · Energetic

Noma Objects architectural homeware identity with wordmark, ceramics, packaging, shopping bag and mobile storefront

02 / Identity

Noma Objects

Homeware & Lifestyle / Design-led Objects

Architectural · Tactile · Warm

View →

Noma Objects

Homeware & Lifestyle / Design-led Objects
Inspect identity ↗

02 / Identity

Noma Objects

Homeware & Lifestyle / Design-led Objects

Architectural · Tactile · Warm

Sidequest Supply experimental streetwear identity system

03 / Identity

Sidequest Supply

Fashion / Streetwear

Experimental · Youthful · High-energy

View →

Sidequest Supply

Fashion / Streetwear
Inspect identity ↗

03 / Identity

Sidequest Supply

Fashion / Streetwear

Experimental · Youthful · High-energy

Northline Advisory precise industrial consulting identity system

04 / Identity

Northline Advisory

Professional Services / Consulting

Authoritative · Intelligent · Clear

View →

Northline Advisory

Professional Services / Consulting
Inspect identity ↗

04 / Identity

Northline Advisory

Professional Services / Consulting

Authoritative · Intelligent · Clear

Velora Derm clinical barrier-care skincare identity system

05 / Identity

Velora Derm

Consumer / Beauty / Skincare

Clinical · Trustworthy · Precise

View →

Velora Derm

Consumer / Beauty / Skincare
Inspect identity ↗

05 / Identity

Velora Derm

Consumer / Beauty / Skincare

Clinical · Trustworthy · Precise

Vant commercial construction identity with structural wordmark, project hoarding, workwear, truck and project document

06 / Identity

Vant Construction

Construction / Commercial & Infrastructure

Structural · Precise · Progressive

View →

Vant Construction

Construction / Commercial & Infrastructure
Inspect identity ↗

06 / Identity

Vant Construction

Construction / Commercial & Infrastructure

Structural · Precise · Progressive

Different businesses. Different personalities. Built from the same FLOME intelligence.

Your vision,
made visible.

FLOME learns what your business is, who it is for and what it wants to become—then turns that understanding into one connected identity.

01 / What you tell us

BusinessAudienceAmbitionTasteConstraints

02 / What FLOME understands

CharacterMeaningExpressionRecognitionDistinctiveness

03 / What your brand becomes

IdentityVoiceColorTypeFormImageryApplications

Created to understand
what you're building.

Behind every identity is a design intelligence system built to understand relationships, resolve tensions and turn strategy into coherent creative decisions.

CultureBusinessAudienceContextPreferences
  1. 01Your input
  2. 02Understanding
  3. 03Relationships
  4. 04Creative rules
  5. 05Generation
  6. 06Coherence check
  7. 07Your brand

01

Understands character

FLOME reads the qualities that should define how your brand behaves.

02

Finds relationships

It sees how different qualities strengthen, balance or challenge one another.

03

Turns meaning into design

Strategy becomes working rules for typography, color, shape and composition.

04

Checks for coherence

Decisions are checked against the identity so the system remains recognizably yours.

12Character dimensions
66Character relationships
20Perceptual dimensions
07Implemented visual grammars

Explore first.
Build when you're ready.

Start with your first Brand Profile for free. Build a complete Brand Kit when you are ready.

All prices in USD / No payment required to start

Paid access is being prepared for launch. These are planned prices, not a live checkout.

Start here / Free

First Brand Profile

One Brand Profile · No payment required

Create your brand

Optional / UPCOMING

Additional Direction

$5

Explore one new direction when you want another approach. This is separate from refining a direction you already like.

Not available to purchase yet.

See how directions work →

UPCOMING

Additional refinement · $5

One more controlled adjustment after the included refinement. Not available to purchase yet.

UPCOMING

Keep Both Versions · $10

The planned option to finalize two Brand Kits. Comparing versions remains separate. Not available to purchase yet.